In Back to the Future Part II we were promised flying cars by the year 2015. Hasn’t happened. We were also promised that the Chicago Cubs would win the World Series. Didn’t happen — but it sure did one year later (Go Cubs)! People have been...
Have you ever wondered what your customers were saying about your business? Probably seems like a silly question, right? After all, the “voice of the customer” should be important to any business and is the raison d être for anyone in market research or...
I’ve expounded my preference for “next-gen” research methods on LinkedIn for quite some time now. While I’m hesitant to call all of them a panacea for modern research, I do think many represent where the industry is heading and what...
It’s a topic that has been explored countless times in the annals of science fiction…human dominance subsumed by ever more intelligent machines. Mankind, in an attempt to create the ultimate simple life where most tasks are carried out by untiring...
Recent Comments